Economy · India
E-commerce Sales Surge During Independence Day Period
E-commerce order volumes increased by 31% during the Independence Day sales period, according to data from August 6 to August 14. Total sales value, or gross merchandise value (GMV), saw a 30% jump compared to the same period in the previous year. Another report indicated sales surged by up to 25% in value and 5-7% by volume year-on-year. These sales have set a positive tone for the upcoming festive season.
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- Centre (2): The Economic Times, The Hindu BusinessLine